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You might have also noticed that more people than ever are complaining in different communities that Facebook is placing restrictions times and again on fresh Facebook Ads accounts. This is happening to many people even in my own circle as well.
Before launching some serious campaigns on Facebook, it is suggested to warm up your ad accounts first. Basically, you need to build your reputation first with Facebook first. It isn't hard to do, but is pretty essential these days to avoid restrictions on your Facebook ad account.
Advanced media buyers are well aware of this. But if you have been dealing with Facebook Ads for a short time, here’s a simple ad account warm-up tips. It’s quite simple:
1) Launch a Page Likes campaign with a $10 per day budget.
Make sure that the copy and image of the ad are 100% compliant with Facebook policy. Once it gets approved and spends a few bucks, move to the next step.
2) Launch a Conversions campaign with copy and creative you know it will get approved.
But use the landing page you’re going to use in real campaigns. The goal here is to understand if your landing page is compliant. If the campaign doesn’t get approved, you need to change something on the landing page.
If it gets approved, make it spend a few bucks, and go on by launching your campaigns.
You can go through the second step every time you need to test the compliance of a landing page before launching the complete campaign.
Before launching some serious campaigns on Facebook, it is suggested to warm up your ad accounts first. Basically, you need to build your reputation first with Facebook first. It isn't hard to do, but is pretty essential these days to avoid restrictions on your Facebook ad account.
Advanced media buyers are well aware of this. But if you have been dealing with Facebook Ads for a short time, here’s a simple ad account warm-up tips. It’s quite simple:
1) Launch a Page Likes campaign with a $10 per day budget.
Make sure that the copy and image of the ad are 100% compliant with Facebook policy. Once it gets approved and spends a few bucks, move to the next step.
2) Launch a Conversions campaign with copy and creative you know it will get approved.
But use the landing page you’re going to use in real campaigns. The goal here is to understand if your landing page is compliant. If the campaign doesn’t get approved, you need to change something on the landing page.
If it gets approved, make it spend a few bucks, and go on by launching your campaigns.
You can go through the second step every time you need to test the compliance of a landing page before launching the complete campaign.