Google ads and AI

[cutredgrowthegreen]

How is the arrival of AI to Bing and Google expected to affect PPC search campaigns?

 

[joeybabbs]

How is the arrival of AI to Bing and Google expected to affect PPC search campaigns?

I think it will bring us some great opportunities if we can figure out how to craft our ads. Every time something new happens in this industry, people seem to make a killing from it once they crack the code. I don't think it will hurt us in any way...

Ads will still be shown on these Chat search functions. IMO the search engines like Google and Bing are implementing this now because they don't want to lose out to other companies who might come in and take their search ads revenue.